If I had to pick my favorite meal of the day, I would have to go with breakfast. Nothing can make or break the start of your day like that first meal. Often referred to as the most important meal of the day, a good breakfast gives you those vital nutrients your body craves to get your motor running and provide sustained energy to take on the world. One of my all-time favorite breakfast joints is Cora’s.
Although I tend to shy away from franchise restaurants, Cora’s really does have breakfast and lunch down to a sweet science. There are numerous items to satisfy all appetites and tastes without being overwhelming. The crepes and omelets are excellent. And I absolutely love the signature fresh fruit that comes with most meals. Waffles and French Toast go from ordinary to extraordinary when loaded with bright and juicy strawberries, grapes, kiwis and bananas. And the dishes are always very consistent in quality and presentation.
From a branding standpoint, Cora’s also gets it right. The bright and lively corporate colour scheme, logo, eye-catching menu and their website sends a consistent message – that its all about the food and eating fresh, being healthy and living well. Having seen Cora as the guest speaker at a marketing conference, I can also appreciate her inspirational story of how she started with one small breakfast spot and eventually grew her business into a 120 franchised restaurant empire. Still thinking about skipping breakfast? Just some food for thought. For now, back to the cage.